Email campaigns
Engage subscribers with broadcasts and lifecycle messaging
Campaigns let you communicate with your audience at scale — product updates, onboarding sequences, and status notifications.
Campaign types
- Broadcasters — one-time messages to a list or segment
- Auto-responders — messages that fire when someone joins
- Status updates — notifications when a subscriber moves from pending to approved
Creating a campaign
- Choose a template or author Markdown content
- Filter the audience (for example, approved subscribers only)
- Preview with a test send
- Dispatch immediately or schedule for later
Delivery analytics
After send, review:
- Delivery rate — successfully accepted messages
- Open rate — engagement with the content
- Bounce tracking — handling of invalid addresses
Related guides
- Audience filtering and status live in Subscriber management
- Module overview: Administrative tools
- First-time orientation: Getting started
Tip
Keep Subscriber management open when you design audience filters so campaign segments match real list status.